Hi there!
I'm Shannon. I take pride in concepting on-brief, out-of-the-box campaigns and diving deep into the weeds of products and industries totally new to me. I believe the smallest details can spark the biggest ideas, and collaboration always leads to better results.
In office: I'm a careful notetaker, active listener, and perhaps more organized than a stereotypical creative (though less organized than my trusty project managers).
Out of office: I lose many hours to 'just one more row' crocheting (ask me about my current WIPs), I enjoy mixing cocktails, and I'm an enthusiastic—albeit mediocre—member of Ad League bowling.
The Highlights
Copywriter
2021 - present
broadhead.
Concepting and building out brand campaigns, websites and product detailers, and video for food and ag brands. Regularly presenting work internally and to clients. Selecting and directing voice over talent for video and radio. Ensuring the office is The Place to Be as chair of Bull Society, our culture committee.
Copywriting Intern
Summer 2021
broadhead.
Gained experience primarily on client work in the agriculture sector. Collaborated on a summer-long intern project. Convinced them to keep me around long-term.
BA, Creative Advertising
Class of 2021
Loyola University Chicago
Graduated summa cum laude, 3.99 GPA, in the portfolio-based Creative Advertising major with minors in Spanish language and marketing. Member of Alpha Sigma Nu Jesuit honor society. Mastered the art of navigating the CTA at rush hour.
